MADC Creative Showcase 

I am writing this from a shoot where our wonderful client has spent hundreds of thousands of dollars on what is essentially a “pull my finger” gag. Well, not essentially, it absolutely is. There are police escorts. We’re shutting down roads. Stunt drivers. And a long fart. Well, we just had a serious discussion about the quality and length of said fart, so we’ll see where that lands in sound. 

It is ridiculous. But mainly because I guarantee this will sell a ridiculous amount of Suzukis. We are certainly keeping the economy aloft, with farts. 

More often than not I’d do this job for free, I’d never put that in print, of course, and sometimes I’d even pay to do it. We are all certainly very lucky to be commercial creatives paid to make wonderfully fun things. And the even luckier ones get awarded for their troubles. That is ridiculous. 

Yep, I can’t believe this is a job. And now’s our chance to enter great work from these good times. 

Yours happily, 

Matt & Simo, and the entire MADC Committee. 

Simon Thomas & Matt Lawson
Co-Presidents of the MADC

Key Dates

Call for entries opens: 22 February 2023
Early bird submissions close: 17 March 2023
Late fee entries: 18 March 2023
All Entries close (no further extensions possible): 23 March 2023
MADC Creative Showcase Event and Party: 11 May 2023

Chairperson of Judges

The judging panel, built of highly awarded creatives will be announced in March.

Sponsored by

Level 2 Music


Supporter Businesses

Airbag, AJF, Akkomplice, Alt.VFX, ARC Edit, Bang Bang Studios, Bullfrog, Campaign Brief, CHEP Network, Clemenger BBDO, Collider, Communicado, DDB, Deloitte Digital, Dentsu, Fenton Stephens, Fin Design+Effects, Final Sound, FINCH, Front of House, Good Oil, Guilty, Hardhat, Hell Studios, Hero, Howatson+Company, Jay Hynes Photography, Level Two Music, M&C Saatchi, MOFA, Mr Fox, Ogilvy, Pancho, Peach, Production Alley, Puffin Post, Revolver, Royals, SDWM, Sherpa, SOMA Studios, Special Group, Squeak E. Clean Studios, TBWA, The Editors, The Monkeys Part of Accenture Song, The Producers, The Sweetshop, Thinkerbell, ThinkHQ, Truce Films, VMLY&R, WhiteGREY, Willow & Blake.